Theme

Category: Marketing

  • Social media

    Marketing objectives:

    • Increase brand awareness for Che IT Group

    • Showcase expertise

    Additionally:

    Instagram

    Develop employer brand

    LinkedIn

    Generate new leads

    Target metrics

    • Posting consistency: 1-2 posts per week

    • Followers count

    • Reach and impressions

    • Engagement rate

    • Brand mentions & Sentiment

    Responsibilities

    • Creating a monthly content plan – Viktoriia

    • Creating content for LinkedIn – Viktoriia

    • Creating content for Instagram – HR dep

    • Editing pics – Viktoriia

    • Content approval – w/ Alex

    Positioning

    We believe in a balance that allows us to enjoy what we do while ensuring we deliver top-notch solutions. Our project approach reflects this, where we bring a fresh perspective and a high skill level.

    This ethos guides our every endeavor, ensuring that our clients and collaborators don’t just work with us; they become a part of a journey marked by exceptional solutions, professionalism, and a touch of youthful energy.

    Visual style

    Font: Manrope

    Colors:

    • Main – DB6358 (red), 1D1D1D (black)

    • Secondary – FBDE8F (yellow), F8D1D0 (pink), B1EBB5 (green)