Social media

Marketing objectives:

  • Increase brand awareness for Che IT Group

  • Showcase expertise

Additionally:

Instagram

Develop employer brand

LinkedIn

Generate new leads


Target metrics

  • Posting consistency: 1-2 posts per week

  • Followers count

  • Reach and impressions

  • Engagement rate

  • Brand mentions & Sentiment

Responsibilities

  • Creating a monthly content plan – Viktoriia

  • Creating content for LinkedIn – Viktoriia

  • Creating content for Instagram – HR dep

  • Editing pics – Viktoriia

  • Content approval – w/ Alex


Positioning

We believe in a balance that allows us to enjoy what we do while ensuring we deliver top-notch solutions. Our project approach reflects this, where we bring a fresh perspective and a high skill level.

This ethos guides our every endeavor, ensuring that our clients and collaborators don’t just work with us; they become a part of a journey marked by exceptional solutions, professionalism, and a touch of youthful energy.


Visual style

Font: Manrope

Colors:

  • Main – DB6358 (red), 1D1D1D (black)

  • Secondary – FBDE8F (yellow), F8D1D0 (pink), B1EBB5 (green)


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